Natte Haring (identity)

commissioned by Natte Haring

This identity is made for a collective of film-makers called Natte Haring (wet herring). Typography transformed by waves. The experiment was done using analog techniques: I printed the letters on paper and put the paper in water. By moving the water the letters transformed (as shown below). The effect is easy to adapt on text.


Wytze Hoogslag 2017 ©